dullneon : “ (Volume 2002 - 2007) ” – the hastily written, fluctuant & individually arranged archives

“Wonderbra billboard ad.” was penned precisely on 26 May, 2007 10:58 PM, which happened to be a Saturday. but you know what? dullneon.com's random notes has now moved to a new location.

 26 May, 2007 10:58 PM
Wonderbra billboard ad.

I can’t decide which was cleverer — the ‘malfunctioning’ Wonderbra billboard done by Publicis Brussels, or setting it up as a viral campaign that travelled far beyond Belgium.




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